So how do you make a startup? It all starts with an idea, right? So I wake up one morning and I have a startup idea. A good idea, a great idea! Nobody has done this before. A B C - maybe nobody has done it before because there's a problem with it? Is it a good idea? An idea that will catch on in the market, attract users and customers, have a solid business model and enable making (a lot of) money and creating real change in the world? How do you know? How do you even test business ideas? And what's the difference between an idea that's good for a "regular" business versus an idea that's good for a startup? In the upcoming webinar, we'll talk exactly about these questions - 1. How to check whether your idea is a good business idea 2. The difference between an idea that's good for a regular business and an idea that's good for a startup 3. What exactly is Product-Market Fit and why is it important? 4. Why is it recommended to carry out the Product-Market Fit validation process as the first activity? 5. A step-by-step explanation of how you actually perform a Product-Market Fit validation process The lecture is intended for entrepreneurs at the very earliest stages \* \* \* The lecture is in Hebrew. About the lecturer: --- Hi, I'm Yair, a business consultant who has been guiding startup companies for over a decade. Over the past decade, I've advised around 450 startups and various companies, and lectured in front of more than 9,000 entrepreneurs. Additionally, I was involved in 28 accelerators. I have 26 years of experience in international business across 26 countries worldwide, with involvement in thousands of projects across 5 continents and a total accumulated sales volume of 953 million dollars. In addition, I was involved in two public offerings (one on NASDAQ and one in Tel Aviv) and two mergers of companies in Israel.