*The Creative Act: A Way of Being* provides a universal roadmap for creation, highlighting how **presence**, **authenticity**, and an openness to inspiration enable ideas to emerge organically. The book strongly connects with **design thinking's** focus on empathy and iteration, highlighting **culture's** vital role in innovation. Rubin's insights guide us toward a more intuitive approach to **design**, helping us build a **culture** where original, transformative ideas flourish. Please note that you need to read the full book before you attend the session. \-\-\-\-\-\-\- Thanks for joining the Creative Connoisseurs Club meetup group. If you would like to be the first to know whenever a new event is announced, please join our whatsapp group using the link below: https://chat.whatsapp.com/CFKhe7RB8YeLwMeZGPNAGc?mode=ac_t