Browse
···
Log in / Register

Content & Social Media Specialist

Negotiable Salary

Zeal Group

Dubai - United Arab Emirates

Favourites
Share

Description

About the Role We’re looking for a Content & Social Media Specialist to drive engagement, growth, and localization for Traze MENA’s digital presence. In this role, you’ll be responsible for managing social media platforms, creating compelling content, and optimizing website and landing page materials for both English and Arabic-speaking audiences. This is an opportunity to shape the company’s online voice, build brand awareness, and drive audience engagement through strategic content marketing. Performance Profile Your success in this role will be defined by achieving these outcomes in the first 6-12 months: Social Media Growth & Engagement Successfully launch and manage Instagram, X (Twitter), and TikTok accounts. Develop and execute a content calendar that drives engagement, brand awareness, and follower growth. Track and analyze key performance metrics, optimizing content for better reach and interaction. Website & Landing Page Optimization Ensure website content aligns with the brand, is up to date, and optimized for SEO and user engagement. Develop landing pages that enhance conversion rates and localize content for both English and Arabic audiences. High-Impact Content Creation & Localization Create and localize high-quality text, visuals, and videos tailored to GCC & MENA markets. Work closely with the Creative Manager to ensure content aligns with branding and marketing goals. Influencer & Partnership Campaign Execution Establish and manage organic and paid collaborations with influencers and industry partners. Support Introducing Brokers (IBs) and partners with customized marketing content to enhance engagement and lead generation. Brand Storytelling & Cross-Team Collaboration Align content strategies with marketing campaigns and company-wide initiatives. Support internal teams in brand storytelling, event promotions, and social media amplification. Requirements Education & Experience: Bachelor’s degree in Marketing, Journalism, Communications, or related fields. 2-4 years of experience in content creation, social media management, or digital marketing (Forex/Financial industry preferred). Proven experience managing social media platforms and content strategies for a fast-growing brand. Skills & Competencies: Strong copywriting and storytelling skills, with the ability to create engaging content in both English and Arabic. Ability to analyze social media performance and optimize content accordingly. Proficiency in content scheduling tools (e.g., Hootsuite, Buffer) and CMS platforms for website updates. Excellent communication and collaboration skills to work effectively with cross-functional teams. Familiarity with SEO best practices, influencer marketing, and social media advertising. Ability to problem-solve and adapt in a fast-paced, digital-first environment. Preferred Qualifications: Experience in the Forex, financial markets, or trading industry. Prior work in localizing content for Arabic-speaking markets. Familiarity with graphic design and video editing tools to enhance content quality. Benefits 30 days annual leave + public holidays Health and optical cover Training opportunities Gym allowance Maternity and Paternity Leave Work from anywhere – up to 30 days Bonus structure in place


Location
Dubai - United Arab Emirates
Show map

Workable
3,441listings

You may also like

Workable
SEO Specialist
Bayut & dubizzle have the unique distinction of being iconic, homegrown brands with a strong presence across the seven emirates in the UAE. Connecting millions of users across the country, we are committed to delivering the best online search experience. As part of Dubizzle Group, we are alongside some of the strongest classified brands in the market. With a collective strength of 5 brands, we have more than 123 million monthly users that trust in our dedication to providing them with the best platform for their needs. As a SEO specialist, you will be responsible for identifying and implementing best industry practices for classified and real estate portals when it comes to SEO growth. You will be working closely with a team of SEOs under the guidance of SEO Manager to bring forward new enhancements and features to the Bayut website. You will keep important stakeholders up to date with regards to the ever-changing landscape of SEO and accordingly refining the SEO strategy. Brainstorming SEO improvements, conducting R&D and digging into data to understand and propose the business value underlying each SEO project/campaign. Being able to communicate and collaborate with all key stakeholders is an essential part of the job. Success of this job will be measured based on standard SEO metrics and execution of the projects. In this role, you will: Plan, research, and document new SEO projects/campaigns which are assigned to you and at the same time coming up with new SEO projects; Define objectives and KPIs for each project; Propose these projects to important stakeholders and gain their approval.; Communicate and collaborate with all key stakeholders; Conduct detailed QA before execution of each project/campaign; Ensure seamless implementation of the project/campaign; Keep a track of project performance; Stay organised and on top of each SEO task at hand; Have awareness of the changing landscape when it comes to SEO; Be able to dissect technical SEO issues and propose solutions; Dig into huge amounts of data to find issues and opportunities. Be able to do that by writing scripts and expressions where needed; Perform backlink acquisition; Analyse traffic trends on a daily basis with regards to engagement and conversion metrics; Grow organic traffic and leads; Conduct experiments to understand the modern day SEO myths and theories; Set up trackers in different tools for each campaign; Conduct SEO Audits as per need. Requirements Bachelor’s degree (preferably in Computer Science). 2-3 years of SEO experience with strong expertise in technical SEO. Advanced knowledge of SEO tools (GA, GSC, Ahrefs, Semrush, etc.). Deep understanding of Google SEO ranking factors and excellent R&D skills. Strong analytical skills and attention to detail. Fluent in written and spoken English, with excellent communication and collaboration skills. Ability to manage workload in a fast-paced, deadline-driven environment. A team player with a can-do attitude and flexibility. Scripting knowledge is a plus! Benefits A fast paced, high performing team. Multicultural environment with over 60 different nationalities Competitive Tax-free Salary Comprehensive Health Insurance Annual Air Ticket Allowance Employee discounts at multiple vendors across the emirates Rewards & Recognitions Learning & Development Bayut & dubizzle is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. #UAEbayut
Dubai - United Arab Emirates
Negotiable Salary
Dubizzle
Social Media Manager/Digital Marketing/Travel and Tourism
Job Title: Digital Marketing/Social Media Manager Location: Bur Dubai Reports To: Operations Manager Salary: AED 1500 to 2000 (depending on experience) Visa – Company provided Job Overview: We are looking for an experienced and creative Digital Marketing/Social Media Manager to join our dynamic team at Noor Alnujoom Travels and Tourism, a leading travel and tourism company. The ideal candidate will be responsible for developing and implementing online marketing strategies to increase brand awareness, drive website traffic, engage potential customers, and ultimately boost bookings for our travel services. Key Responsibilities: Digital Marketing Strategy: • Develop, implement, and optimize digital marketing strategies across various channels (SEO, SEM, social media, email marketing, PPC, etc.) to drive website traffic and generate leads. • Collaborate with the marketing team to align campaigns with business objectives, including seasonal promotions and product launches. • Monitor and analyze digital trends in the travel industry to stay ahead of the competition. Social Media Management: • Plan, create, and manage content for social media platforms (Facebook, Instagram, Twitter, Pinterest, LinkedIn, TikTok, etc.), ensuring it reflects the brand's voice and promotes customer engagement. • Schedule and post regular content, including travel tips, destination guides, user-generated content, promotions, and behind-the-scenes looks. • Build and maintain a strong social media community by interacting with followers, answering questions, and responding to comments/messages. Content Creation & Strategy: • Collaborate with graphic designers, photographers, and videographers to create engaging content (images, videos, blogs, and infographics) that resonates with our target audience. • Develop compelling storytelling that highlights travel destinations, experiences, and customer testimonials. • Create SEO-optimized blog content and landing pages that drive organic search traffic. Paid Advertising Campaigns: • Oversee paid advertising campaigns on social media platforms (Facebook Ads, Instagram Ads, Google Ads) to drive bookings and increase customer engagement. • Set up and manage paid search and display campaigns to target prospective travelers. • Monitor ad performance, optimize for conversion, and report on ROI. Analytics & Reporting: • Use Google Analytics, social media insights, and other tools to track and measure the performance of digital campaigns. • Provide monthly performance reports to stakeholders, highlighting key metrics (engagement, traffic, leads, bookings). • Adjust strategies based on performance data and trends. Influencer & Partner Marketing: • Identify and engage with influencers and travel bloggers to promote our brand, products, and services. • Build strategic partnerships with other travel brands, tourism boards, and local businesses for cross-promotion opportunities. Customer Engagement & Retention: • Build customer loyalty through engaging social media content and digital campaigns that keep the audience engaged long after their trips. • Utilize email marketing campaigns (newsletters, promotions, etc.) to keep past and potential customers informed and engaged. Key Skills & Qualifications: • Bachelor's degree in Marketing, Communications, Business, or a related field. • 3+ years of experience in digital marketing, with at least 2 years in the travel and tourism industry (preferred). • Strong understanding of social media platforms, digital advertising, and content creation. • Proficiency in Google Analytics, Google Ads, Facebook Ads Manager, Instagram Insights, and other marketing tools. • Strong writing, editing, and communication skills. • Creativity and passion for travel with a keen eye for detail. • Ability to work independently and as part of a team in a fast-paced environment. • Knowledge of SEO, content marketing, and the latest trends in digital marketing. Preferred Skills: • Experience with influencer marketing or partnerships within the travel space. • Familiarity with CRM tools and email marketing platforms (e.g., MailChimp, HubSpot, etc.). • Graphic design skills and familiarity with tools like Adobe Creative Suite or Canva. Why Join Us? • Work in a collaborative and dynamic team that’s passionate about travel. • Opportunities for professional growth and development in the digital marketing field. • Competitive salary and benefits package. • Discounts and perks for travel-related services and trips.
42 21b St - Al Fahidi - Dubai - United Arab Emirates
AED 1,500-2,000/month
Top Jobs in UAE & SA
International Marketing Manager
Job Responsibilities: 1. Maintain customer relationships and assist in consolidating high-quality customers; manage customer information to ensure completeness and accuracy of customer resources and equipment records; 2. Through contact and communication with customers, identify customer needs, promote lead conversion into business opportunities; guide customers to reach purchase intentions; sign contracts and deliver products to customers; 3. Recover outstanding payments, regularly reconcile accounts with customers, prevent credit risks, reduce financial losses, ensure payment collection; proactively handle account settlement procedures for customers who have fully paid Qualifications: 1. Education: Bachelor's degree or above 2. Work Experience: At least 1 year of overseas marketing-related work experience 3. Knowledge and Skills: Strong communication, coordination, and teamwork abilities; familiar with product configurations and international trade knowledge 4. Language Skills: Fluent in English/Arabic, both spoken and written Job Advantages: 1. Excellent Platform: Strong momentum in the Middle East market, UAE market sales increased by 100% year-on-year, annual sales exceeding 500 million RMB, offering broad prospects; 2. Income Growth: Eligible for annual incentive sharing, significantly above average levels, with substantial increase in comprehensive overseas income; 3. Well-structured Promotion Mechanism: Clear career advancement path and systematic talent development mechanism to support rapid personal growth and career progression; 4. International Development: Comprehensive international career development opportunities to help accumulate management experience and broaden global perspectives Work Location: Overseas assignment (UAE)
Jebel Ali Freezone
Negotiable Salary
Workable
Marketing Assistant
Job Description: We are seeking a proactive and detail-oriented Marketing Assistant to join our dynamic team. The ideal candidate will play a key role in supporting our marketing efforts and ensuring seamless communication across platforms. Key Responsibilities: CRM Management: · Regularly update and maintain the CRM system to ensure accuracy and efficiency. · Input customer and client data, track interactions, and manage marketing campaigns within the CRM. · Website and Platform Updates: · Maintain and update content on our website, ensuring it reflects the latest information and branding. · Manage updates on other digital platforms as required. Social Media Content Creation: · Develop engaging social media content using our library of videos and photos. · Plan and schedule posts to align with the marketing calendar. Brochure Creation and Updates: · Design and update marketing brochures and other promotional materials to align with company branding. · Ensure content is accurate and visually appealing. Requirements Qualifications: · Bachelor’s degree in marketing, Communications, or a related field (preferred but not mandatory). · Proficiency in CRM systems, website management tools (e.g., WordPress), and social media platforms. · Strong design skills with experience in tools like Adobe Suite (Photoshop, InDesign) or Canva. · Excellent written and verbal communication skills. · Attention to detail and the ability to manage multiple tasks simultaneously. · A creative mindset and the ability to work collaboratively with a team. Benefits · Competitive salary · Opportunity to work in an exciting, fast-paced industry · Professional growth and development opportunities · A supportive and collaborative work environment
Dubai - United Arab Emirates
Negotiable Salary
Cookie
Cookie Settings
Our Apps
Download
Download on the
APP Store
Download
Get it on
Google Play
© 2025 Servanan International Pte. Ltd.