Updated 09:41 AM,Dec 8,2023
Maestri celebrated the 25th anniversary of its partnership with Al Tayer Motors, the official distributor and importer of Maserati vehicles in the UAE. The brand invited key members of the Emirati team to an exclusive visit to Maserati’s official facilities in Motor Valley, Modena, strengthening the long-standing relationship between the two companies.
The visit offered the Emirati partner a rare behind-the-scenes look at the renowned Italian marque, including a preview of the newly unveiled MCXtrema—a standout among the 62 most innovative creations in Maserati’s history. The MCXtrema is recognized as the most powerful race car ever produced by the brand, representing a new benchmark in high-performance vehicles. This limited-edition model combines meticulous craftsmanship, premium manufacturing, and exceptional performance.
Al Tayer Motors’ delegation, comprising Dr. Tariq Hamid Al Tayer, Member of the Board of Directors, and Ashok Khanna, CEO of the company, met with David Grasso, CEO of Maserati; Bernard Loire, CEO of Commercial Operations at Maserati; Luca Delfino, Head of Maserati for Europe, the Middle East, and Africa; and Hamed El Shentouri, General Manager of Maserati in the Middle East, to celebrate the silver jubilee of their successful collaboration.
In response, Hamed El Shentouri said: “We’re not only marking our 25th year of partnership with Al Tayer Motors, but also reflecting on the significant milestones and achievements we’ve accomplished together—milestones that have defined our unique collaboration. Our shared values and relentless pursuit of excellence in the automotive world remain central to our mission. We reaffirm our deep commitment to customers across the UAE and look forward to continuing this remarkable journey with Al Tayer Motors to deliver unparalleled luxury and outstanding performance in the years ahead.”
The two companies are set to continue their joint pursuit of creative excellence, paving the way for the evolution of the automotive landscape by blending rich heritage with sustainable and electric innovations. This synergy will ensure a seamless transition for car enthusiasts in the UAE toward a future of premium driving experiences.
Ashok Khanna added: “Through close collaboration with Maserati’s team in Italy over the past years, we’ve successfully brought some of the finest vehicles—crafted to the highest standards of precision—to the UAE market. Today, we celebrate 25 years of an achievement-filled, passionate, and excellence-driven partnership. I am proud of the strong relationships we’ve built with our loyal customers, and it’s a privilege to mark a quarter-century of representing Maserati in the UAE—a journey marked by numerous shared accomplishments.”
Both companies remain dedicated to excellence in the automotive sector since the inception of their partnership. The visit to Maserati’s headquarters highlighted the MCXtrema, one of the most significant breakthroughs in the history of racing cars. Rooted in shared values and vision, the collaboration between Maserati and Al Tayer Motors aims to shape the future of premium mobility in the UAE by merging traditional design excellence with cutting-edge innovation and extraordinary performance.
Click here to view the latest prices and specifications from Maserati.
